Case Study
Florida Education Association
Make Our Schools a Priority: Keep the Promise

Visuality has had a long-term partnership with the Florida Education Association. We've produced their big seed campaigns, convention media, paid media, e-learning platforms and more.

Recently, when the Florida legislature passed damaging legislation, FEA turned to Visuality for help. We tapped into social networking sites, created a virtual rally, produced television, newspaper and billboard ads to get members and the community involved in the issue. Ultimately, the blend of social and traditional media used in the campaign created a massive grassroots movement that stopped the bill from being signed into law. Watch our case study video to see how it all worked together.

Visuality continues to work with FEA on development of their full communications plan, paid media campaigns, member-outreach tools, and web-based communications to help build relationships with members and the public.